Tool 1.2 SWOT Analysis
|Description||Analysis of strengths, weaknesses, opportunities and threats associated with the NMI and its environment.|
|Objectives||- Assess NMI.
- Assess perspectives and perceptions of stakeholders.
- Assess existing and potential services.
- Support evaluation and selection of strategic options.
|When to apply||- At early stage of selection process of strategic options.
- Preparation for needs assessment.
- Changes of internal and external environment.
|Requirements||Clear definition of strategic options.|
|Limits of the tool||The strategic orientation of NMIs is a complex process that needs iterative loops, and that cannot be achieved within a single workshop.|
|Steps||1.2.1 Assemble a multidisciplinary workgroup.
1.2.2 Define the scope of the analysis.
1.2.3 Promote brainstorming in order to identify ‘STRENGTHS’.
1.2.4 Promote brainstorming in order to identify ‘OPPORTUNITIES’.
1.2.5 Promote brainstorming in order to identify ‘WEAKNESSES’.
1.2.6 Promote brainstorming in order to identify ‘THREATS’.
1.2.7 Analyze results and conclusions.
|Templates||SWOT quadrants (Annex1.2/F1).|
|Example(s)||SWOT Analysis conducted during the Seminar ‘Strategic importance of the metrology for the innovation and development’ in LATU (Annex 1.2/E1).|